|
Strategy One: Comprehensive High Road Community Audits
Across
the country, WIBs are developing strategic plans or
state of the workforce reports. The best of these efforts
use economic research to shape strategic goals for the workforce
area. The best way to get a comprehensive look at the local
economy to shape those goals is to conduct a community
audit.
The term
community audit can be used to describe a variety of economic
surveys. Some workforce areas utilize only one aspect of the
auditan employer surveyto shape their strategies.
Labor representatives should push for a comprehensive high
road community audit that looks at both the supply (skills
and needs of the workforce) as well as the demand (industry
needs) issues in the area. Comprehensive high road community
audits are more likely to focus on retaining or expanding
good jobs that have made the community stronger than to focus
on low-road employers needs for entry-level job applicants.
The comprehensive high road community audit offers WIBs and
labor representatives in particular the opportunity to identify
concrete problems in the economy that are obstacles to retaining
or creating good jobs in the economy. It allows them also
to set workforce priorities based on sound data and a full
picture of the regional labor market not just the needs of
employers looking to fill entry-level jobs. For example, a
community audit that includes a focus on retention of high
wage jobs in manufacturing will have more impact on good jobs
and strong communities than one that simply surveys employers
and reports a need to train workers for jobs for big-box retailers
as part of an economic development strategy to attract new,
but relatively low-wage businesses.
Comprehensive
high road community audits develop knowledge about the obstacles
preventing workers from accessing good jobs and thereby create
opportunities for alliances with a broad range of community
stakeholders. An audit which demonstrates the importance of
training community members for higher wage jobs and providing
necessary supports to assist them in succeeding in those jobs
is much more likely to win active support from community stakeholders
for example than one which is aimed at just getting folks
off the public welfare system.
WIBs will
usually contract with an outside group to conduct the technical
aspects of a community audit. The Institute can help connect
the WIBs interested in embarking on this kind of audit to
worker-friendly, credible research organizations that perform
high quality research and understand the issues important
to labor unions. One such list of labor-friendly research
organizations is the Economic Analysis and Research Network
(EARN) of the Economic Policy Institute (EPI), available at
http://www.epinet.org/sr/earn-orgs.html.
The Institute can help labor work with these groups on an
audit approach that will meet the needs of the local workforce
area while reflecting labor's values. In areas without this
type of research organization, the Institute can assist local
labor leaders both in conducting high road community audits
and/or in building this type of research capacity in their
regions.
For a
more complete description of community audits and their strategic
role in WIA, click here.
Back
to Strengthening Union Representation on Workforce Investment
Boards
|